Compass
A Route Discovery Tool

Compass
A Route Discovery Tool

Compass
A Route Discovery Tool

Compass
A Route Discovery Tool

Compass
A Route Discovery Tool

Compass Hero
Compass App Hero

Disciplines
UX, UI, Brand Design

Type
iOS App

Coastal highway or remote mountain pass? Every road trip is unique. Compass combines different types of data – Instagram photos, Facebook videos or travel blogs – to generate routes and provide personalized driving experiences.

Coastal highway or remote mountain pass? Every road trip is unique. Compass combines different types of data – Instagram photos, Facebook videos or travel blogs – to generate routes and provide personalized driving experiences.

Collect
See an inspiring photo, video or text? Save it to Compass! The app supports your favorite services like Instagram, 500px, Flickr or Medium.

Create
Ready for a road trip? Compass will create a route for you – based on your collected content and your very personal preferences. Finding the best driving routes has never been easier!

Compass Route

A new way of creating Routes

Rather than showing you a list of sights or a map Compass presents each route based on the individual content – giving you a perfect overview of what lies ahead. You can even alter your trip intuitively by skipping elements or adding new ones with a single swipe.

Rather than showing you a list of sights or a map Compass presents each route based on the individual content – giving you a perfect overview of what lies ahead. You can even alter your trip intuitively by skipping elements or adding new ones with a single swipe.

Organize
Create custom collections and share your curated lists with other users.

Personalize
Maps still play an important role in Compass – and are more flexible than ever. Keep track of your community favorites by creating personalized layers or see what is nearby with the dedicated radar view.

Personalize
Maps still play an important role in Compass – and are more flexible than ever. Keep track of your community favorites by creating personalized layers or see what is nearby with the dedicated radar view.

Visual Design

Simple Yet Bold

Simple Yet Bold

Compass App Visual Language

UI Kit
The UI Kit helped establish a consistent user experience throughout the application and is flexible enough to serve as a foundation for upcoming desktop applications as well.

UI Kit
The UI Kit helped establish a consistent user experience throughout the application and is flexible enough to serve as a foundation for upcoming desktop applications as well.

Compass UI Kit
Compass App Logo
Compass App Logo

Color Coding

Different colors highlight different areas and improve the overall usability of the application by clearly differentiating between the individual types of content.

Different colors highlight different areas and improve the overall usability of the application by clearly differentiating between the individual types of content.

Compass App Screenshot
Compass App Screenshot
Compass App Screenshot
Compass App Screenshot Branded Content

Branded Content

Branded Content

Branded content is a key component for an upcoming revenue model. A perfect partner would be the German ›Curves‹ magazine – a quarterly publication that highlights the best driving roads in the world.

Branded content is a key component for an upcoming revenue model. A perfect partner would be the German ›Curves‹ magazine – a quarterly publication that highlights the best driving roads in the world.

Branded content is a key component for an upcoming revenue model. A perfect partner would be the German ›Curves‹ magazine – a quarterly publication that highlights the best driving roads in the world.

Process

Process

Compass is embedded into a broader research project that involved an in-depth analysis of the concept’s potential.

Compass is embedded into a broader research project that involved an in-depth analysis of the concept’s potential.

Compass is embedded into a broader research project that involved an in-depth analysis of the concept’s potential. 

Compass App Wireframes

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© Alexander Schlosser

© Alexander Schlosser